Visibility for Leaders in High-Stakes Roles

Visibility for Leaders in High-Stakes Roles

In competitive markets where reputation is critical, we work with senior leaders and their firms to build recognized authority in their sector.

In competitive markets where reputation is critical, we work with senior leaders and their firms to build recognized authority in their sector.

In competitive markets where reputation is critical, we work with senior leaders and their firms to build recognized authority in their sector.

Trusted by the C-Suite at leading organizations

Executive visibility shapes how leaders and firms compete

Executive visibility shapes how leaders and firms compete

After years working alongside leaders in professional firms, weve noticed a growing pattern: How senior leaders show up externally shapes how firms are understood, selected, and trusted.


  • Decision-makers look up executives before they engage with a firm and make decisions based on what they find

  • Media platforms now position individuals as trusted sources of insight, not institutions


Roles are becoming more competitive, and a presence on public channels is tied to reputation and commercial lift


Staying silent
isnt an option


Staying silent
isnt an option

The Leadership Marketing Program

The Leadership Marketing Program

An ongoing, fully-managed social media program for senior leaders and the teams that support them. trends.ceo brings editorial strategy, executive video, writing, publishing, and promotion into a single system for executive visibility. That includes defining whats worth talking about, capturing it through premium content, and distributing it to the people that matter. Most importantly, this program helps leaders develop a clear public narrative that differentiates them in their market.

Strategy

Positioning, peer benchmarking, editorial planning, and publishing schedules.

Content

Premium video series filmed in your office or online,
and long-form writing that aligns with your voice.

Distribution

Done-for-you publishing with optional use of advertising to accelerate followers, engagement and reach the people that matter.

Strategy

Positioning, peer benchmarking, editorial planning, and publishing schedules.

Content

Premium video series filmed in your office or online, and LinkedIn post writing.

Distribution

Done-for-you publishing with optional use of advertising to accelerate followers, engagement and reach the people that matter.

Strategy

Positioning, peer benchmarking, editorial planning, and publishing schedules.

Content

 Premium video series filmed in your office or online, and LinkedIn post writing.

Distribution

Done-for-you publishing with optional use of advertising to accelerate followers, engagement and reach the people that matter.

Chris Spurio

President, CBIZ Financial Services

Chris Spurio

President, CBIZ Financial Services

"Working with trends.ceo has helped grow our firm’s reputation and mine. Their content is outstanding."

"Working with trends.ceo has helped grow our firm’s reputation and mine. Their content is outstanding."

"Working with trends.ceo has helped grow our firm’s reputation and mine. Their content is outstanding."

60

Posts published

210%

Follower growth

750k

Views

Why senior leaders trust us

Why senior leaders
trust us

Benchmark your competitors
on LinkedIn

Benchmark your competitors on LinkedIn

The LinkedIn Trust Score is our proprietary method for measuring an executives effectiveness on LinkedIn, compared to their peers and competitors. Using a combination of engagement metrics, profile completion, positioning and activity, we score each leaders presence and provide a clear roadmap to improve.

Turn your leadership
bench into your strongest
marketing channel

Turn your leadership
bench into your strongest
marketing channel

Turn your leadership
bench into your strongest
marketing channel

Many firms overlook their greatest marketing asset: the voices of their leaders. We help CMOs turn their executives and senior partners into a high-impact video engine fueling corporate LinkedIn, YouTube and Instagram with consistent, insight-rich content.

Questions,
Answered

Find clear, concise answers about our leadership marketing program including time commitment, deliverables, outcomes, and how we work.

What is trends.ceo and who is it for?

How much of the executive’s time is required?

Do you work with individual clients or only large firms?

How will we measure the ROI?

What if I’m uncomfortable on camera?

How do you develop content ideas for each executive?

Can our legal and risk teams review content before it goes live?

How can I reach my target audience?

Questions,
Answered

Find clear, concise answers about our leadership marketing program — including time commitment, deliverables, outcomes, and how we work.

What is trends.ceo and who is it for?

How much of the executive’s time is required?

Do you work with individual clients or only large firms?

How will we measure the ROI?

What if I’m uncomfortable on camera?

How do you develop content ideas for each executive?

Can our legal and risk teams review content before it goes live?

How can I reach my target audience?

This isn't personal branding

This is leadership marketing

A go-to-market strategy for executives
and their firms.

This isn't personal branding

This is leadership marketing

A go-to-market strategy for executives and their firms.

This isn't personal branding

This is leadership marketing

A go-to-market strategy for executives
and their firms.